Catalina, the personalized digital media company, today announced that Progressive Grocer has named SCAN IT! Mobile, powered by Catalina’s mobile commerce platform, a recipient of the 2014 PG Tech Innovation Award in the Online/Mobile Category. The award was presented directly to Ahold USA, parent company of Stop & Shop® and Giant® grocery stores, on Monday, January 13th during the NRF Show in New York.
Catalina, the personalized digital media company, announced today the appointment of Steven Rubinow to lead its global technology function. In his role as executive vice president and chief technology officer, Rubinow is responsible for continuously strengthening Catalina’s global enterprise architecture through technology development, implementation and operation.
According to a new study published today by Catalina, the personalized digital media company, shoppers are highly selective when it comes to making CPG purchases, buying on average less than one percent of products available on grocery store shelves during a one-year period. Further, the study “Engaging the Selective Shopper,” which took place over 52-weeks and examined the purchasing choices of more than 32 million American shoppers across 9,968 U.S. grocery stores, revealed that every shopper has a different purchasing profile and no two shoppers ever purchased the same items.
Catalina, the personalized digital media company, today announced the sale of its Health Division to inVentiv Health, a global provider of clinical, commercial and consulting services to the life sciences industry. This sale, which closed on October 25, is aligned with a series of strategic transactions and decisions the company has made in the last two years to significantly enhance the reach and capabilities of its mobile, online and in-store digital media networks.
At Money2020, Catalina, the personalized digital media company, unveiled its modularized approach to mobile commerce, enabling CPG retailers to incorporate scan and bag, asset protection, personalized media and geo-fenced engagement into their existing mobile applications. Catalina’s new approach, based on its industry-leading in-store mobile commerce platform, allows retailers to seamlessly integrate any or all of the modules into their current mobile applications to create a better shopping experience.