Media should listen before it talks. Catalina knows how to deliver the right message to your most valuable consumers to grow your business and easily build your online, social media, and loyalty programs.
WHAT PEOPLE ARE SAYING 
"At media agencies we make a big deal about demographics, psychographics, and behavioral targeting, but the Catalina data...takes targeting to a whole new level," said David Sommer, managing partner and director of the retail practice at WPP's Mediaedge:cia.
–New Ad Net Registers With Consumers – AdWeek
"The old notion that coupons only appeal to highly deal-driven consumers and not to 'best customers' is falling fast. Todd Morris, Executive Vice President of Brand Development at Catalina, said its research shows that more than 70 percent of shoppers will redeem at least one Checkout Coupon annually, and 'the greatest concentration is with most valuable customers with the biggest baskets.'"
–Coupons Are Hot, but Are They a Bargain for Brands? – AdAge.com
"Catalina's mobile couponing programs delivered double-digit lifts in incremental store visits and spending at participating retailers, as well as significant double- to triple-digit lifts in incremental sales volume for participating brands."
–Mobile Couponing Leads to Higher Traffic, Sales Volume – Progressive Grocery
Discovering the Pivotal Point Consumer™
Just one in every 40 shoppers makes up 80 percent of volume for the average CPG brand. Do you know where your Pivotal Point Consumer is? This Catalina study unmasks the myth of the mass market in today's CPG industry, while underscoring the importance—and scarcity—of the Pivotal Point Consumer, who is critical to the success of every product brand. Download Report »