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Solutions

Influencing Health Consumer Journey

Patient Link

Delivering 1.4 billion messages to more than 130 million patients each year, PatientLink® is the leading communication vehicle to speak directly with your health consumers.

Every time a health consumer fills a prescription at one of 18,000 pharmacies in the Catalina Retail Pharmacy Network, PatientLink delivers a highly relevant and personalized message. Our patented pharmacy software takes into account the patient's prescription history and usage while maintaining privacy so that PatientLink delivers the right message at the right time. No other solution can be as precisely and efficiently delivered to individual health consumers on such a massive scale.

PatientLink helps you succeed by:

  • Generating new Rx starts
  • Building brand loyalty
  • Encouraging patient compliance and persistence to your therapy
  • Managing side effects and perception that medication is not working or not needed
  • Fulfilling patients' need for Rx (prescription) refill reminders
  • Communicating the value of medication
  • Providing lapsed user recovery
  • Increasing disease state and brand awareness

PatientLink's personalized message is hand-delivered to health consumers by their own trusted pharmacist. To learn more about PatientLink, contact Catalina.

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OUR EXPERTISE

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OUR SOLUTIONS

  • PatientLink®
  • CheckoutRx®
  • AdherenceRewards®

HOW WE ENGAGE

  • Behavior Modification Model
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