Ed Kuehnle
Executive Vice President, Catalina Marketing Corporation and President, Catalina Marketing Services

As President of Catalina Marketing Services, a division of Catalina Marketing Corporation, Edward Kuehnle is responsible for generating domestic retailer and manufacturer support of new products, channels and innovations in Catalina Marketing's core business. He is also charged with strategically aligning the 23-year-old behavior-based marketing company with new business trends, as well as further developing it as an industry thought leader.

Since joining Catalina Marketing in 2005, Kuehnle has since led Catalina Marketing Services into new channels, including the installation of the Catalina Marketing Network® in its first chain drug store, mass merchandiser and convenience store. He also played an integral role in transforming the company's core black and white communications to full-color, full-graphics prints. Throughout all these initiatives, Kuehnle has been successful in getting continued support from Catalina's retail and manufacturer partners.

Kuehnle brings nearly 30 years of consumer packaged goods and pharmaceutical industry experience to Catalina. Prior to joining Catalina, Kuehnle held the position of president, then group president, Client Solutions at Information Resources, Inc., North America where he spent six years as a key player in building the company. Kuehnle was also instrumental in managing the transition of ownership, communicating and implementing the organization's new vision and developing a financially sound reorganized structure.

Prior to that, Kuehnle served as vice president of Sales and Customer Marketing at Pharmacia Corporation, where he successfully upgraded the sales force with new selling practices, strategies and structure. Kuehnle's other executive leadership positions focused in the areas of sales and marketing, general management and business development for organizations such as Pharmacia, Bristol Myers Squibb, Wyeth Consumer Healthcare and Coopers & Lybrand.

Kuehnle earned his Bachelor of Science in Management/Marketing from St. Joseph's University.